Xerox recently reached a milestone in its 16-year old campaign to reduce the waste created by its products. An ink and toner cartridge recycling program started in 1991 has now saved 2 billion pounds of electronic waste from reaching landfills worldwide.
November 12, 2007
A week ago, Credo Mobile phone company reincarnated in a splashy new launch orchestrated by socially conscious business pioneer Working Assets. The announcement hit all the technology media outlets and mainstream newspapers with Working Assets primary objective to expand its mobile phone service to more socially conscious consumers who are looking for cell phones that are truly greener, not just in green style choices.
November 8, 2007
A recent article on slate.com confronted the environmental impact of the major American spectator sports. Though no definitive answer is provided, the article brings up a salient point for eco-conscious sports fans to consider: What is the environmental impact of your favorite sport?
November 7, 2007
With oil prices setting new high jump records and the gas gauge on our cars stuck on “fill me,” the hybrid gas/electric cars are looking very attractive to consumers. Savings on car gas is a major part of national neurosis these days. If we can save money while in the cockpit of an environmentally forward and euro-electric looking vehicle, then the 2008 Toyota Prius is considered the top performer for car buyers to be checking out.
November 5, 2007
General Electric, which for decades has held one of the worst environmental reputations in the country, finally seems to be getting serious about cleaning up its act. Having dabbled in some of the more ridiculous green schemes ever perpetrated by a PR department, GE has made some promises recently that actually merit praise.
November 5, 2007